For the purposes of analytics and notifications, Folloze groups board recipients into four categories, based on their engagement status. Each status is color coded:
- An email was sent to the individual
- The individual landed on the board but did not click on any items
- The individual viewed 1 or 2 items
- The individual viewed 3 or more items
- The individual clicked on an Action Button (aka call to action) The Sender and/or Editor will receive an automated email to their inbox if their contact completed a CTA.
Use this information to identify your most engaged prospects and prioritize follow ups.