The Engagement Activity report displays granular data of all activities performed on a board, such as who filled in a form, who viewed an item and who clicked a link. In this report, you can slice and dice, group or filter data to better understand the engagement of accounts, specific users and common actions taken on a board.

To download a Engagement Activity report:

1. Go to Reporting > Report Center.
2. Choose the Engagement Activity template and click Open Template.  The Engagement Activity report filters open in the right panel.
   
    
3. Use the following filters to focus on specific data in the Engagement Activity report: 

• Filter by:
  • Boards: the default filter
  • Channels 

After selecting the Channels or Boards filter, select either the 'Is' or 'Is Not' filter option, depending on whether you want to include or exclude specific values. Then, choose the specific boards or channels from the list which you want to include or exclude. Or, search the list by name or ID. The default is All, meaning the report will display all boards, all channels, etc.
To show your selected choices, click SHOW SELECTED.

• Date Range: set the desired date range using the calendar picker. The default is for the last 3 months.
• Lead Type: select a lead type from the drop-down list; All, External, or Internal. The default filter is external.
• Identity: select a lead identity from the drop-down list; All, Known, or Unknown.  
• Accounts: select either the 'Is' or 'Is Not' filter option, depending on whether you want to include or exclude specific values. Then, choose the specific account(s) from the list which you want to include or exclude. Or, search the list by account name or domain.
• UTM Medium: type a UTM medium value and click Enter. Or, view data of All UTM Mediums.
• UTM Source: type a UTM source value and click Enter. Or, view data of All UTM Sources.
• UTM Campaign: type a UTM campaign value and click Enter. Or, view data of All UTM Campaigns.
• Invited By: select either the 'Is' or 'Is Not' filter option, depending on whether you want to include or exclude specific values. Then, choose the specific user(s) from the list which you want to include or exclude. Or, search the list by username or email.
• Human/Bot: select All, Human, Suspected Bot, or None.  

4. After filtering the report, click Download Report.

To learn about saving custom reports, see the Report Center article. 

The Engagement Activity report is exported in a CSV file and includes the following data:

Column	Description
Email	Email of the lead/ visitor
Name	Name of the lead/ visitor
Human/Bot	Visitor identified as human or suspected bot on that board
Account	Account of the lead/ visitor
Lead Id	Internal ID of this lead
Title	Job title of this role
Status	Status of this lead on the board (visitor, viewer, super viewer, clicker). Shows the current status of leads and is unaffected by filters or date range
Event Status	Event status of this lead on the board (not registered, Registered, Attended, viewed recording). Shows the current status of leads and is unaffected by filters or date range
Board Name	Name of the board
Board Id	ID of the board
Visit Start Date & Time	Date and time of this visit
Visit Id	ID of the visit
Device	Device type used by the lead to visit the board (Mobile, Desktop)
Invited By	User set as the inviter for this lead's visit (by personalization or other methods)
Landing Url	Full URL the lead landed on, including all parameters such as UTMs and others
Campaign	If lead landed from a Folloze email campaign, the campaign name
Utm Source	UTM source the lead landed with on this visit
Utm Medium	UTM medium the lead landed with on this visit
Utm Campaign	UTM campaign the lead landed with on this visit
Content Play Step	If the Folloze campaign included content play, the step that led to this visit
Activity	The specific activity name (viewed board, viewed item, clicked URL, etc.)
Item Id	If the activity is Viewed Item, the item ID
Content Center Item Id	If the activity is Viewed Item, the content center item ID
Item Name	If the activity is Viewed Item, the item name
Action Button Label	If the activity is clicking a CTA, the label set on the action button
Message Text	If the CTA is 'send a message', the full message the lead entered
Link Clicked Url	If the activity is "Clicked link", the full URL that was set
Link Clicked Section	If the activity is "Clicked link", the section name it was clicked from
Clicked Section Name
The Section They Navigated To	If CTA is "Anchor", the section this anchor led to
The Anchor They Navigated To	If CTA is "Anchor", the name of the anchor
Item Time Spent (in sec)	If the activity is "Viewed Item", time spent in viewing the item
Visit Time Spent (in sec)	If the activity is "Viewed board", time spent on viewing the board
Visit Url
Event Time Spent (in sec)	If the activity is "attended or viewed recording", time spent on that activity
Date & Time	Date and time this activity occurred